Another day, another brand for blockchain giant Animoca Brands. This time they secure the licensing rights to include the Hockenheimring Baden-Württemberg in their REVV Motorsport ecosystem of racing games. This represents one of the most famous racetracks in the world and carries with it decades of German motorsport tradition.
Save and load with REVV Motorsport
The REVV Motorsport ecosystem is once again expanding its portfolio, this time with the German legend. With this signing, Animoca Brands plans to integrate the circuit into various products in the REVV Motorsport ecosystem. In addition, the company will produce and sell NFTs to offer fractional ownership of the circuit to the REVV community.
With this integration, NFT holders can earn passive income through the entry fees, sponsorships, and events taking place on the virtual circuit. Given the nature of the REVV ecosystem, there are many existing and upcoming games that can integrate the circuit perfectly.
The license agreement is a win for both parties. REVV Motorsports has many titles such as REVV Racing, MotoGP™ Ignition and Torque Drift 2. Along with the REVV token, the legendary circuit adds immense value to these games. On the other hand, Hockenheim-Ring GmbH sees enormous economic potential, as this opens up a completely new target group and a new dimension in fan engagement.
The legend of the Hockenheimring
It has been the venue for countless motorsport events since the 1930s. These include the F1 German Grand Prix, the FIA GT Championship, the German Motorcycle Grand Prix and many others. The venue has 120,000 spectator seats and welcomes around 700,000 visitors annually. In addition to racing, the multifunctional event location also hosts industrial and motorsport tests, driver training and experiences, conferences, presentations and congresses.