World Rally-Raid Championship is finally coming to North America

Great news for rally fans this side of the pond! The FIM World Rally-Raid Championship is coming to North America for the first time, with the Sonora Rally in Mexico being added to the series. The five-round global championship is jointly sanctioned by both the FIM and FIA organizations and kicks off the season with the legendary Dakar Rally.

Bringing the prestigious World Rally Raid Championship to North America will certainly help raise the profile of Rally Raid, a mainstream attraction in Europe and Africa, on this side of the motorsport world. Especially in a championship that carries the grueling Dakar Rally as its flagship event.

FIM World Rally-Raid Championship is finally coming to North America

Championship participants will attend the Sonora Rally in Mexico for the first time in April 2023. The five-day off-road navigation event is popular with both international and American drivers, with routes taking participants deep into the vast deserts of the Sonoran Desert in northern Mexico. Founded in 2014 by Darren Skilton and Scott Whitney, the two Dakar veterans have authentically fueled the passion and growth of the sport, bringing decades of experience to the table in the form of world-class road books, pre-event navigation courses and professional logistics management.



But North America won’t be the only country honored with inclusion in the World Rally-Raid Championship. FIM and FIA have also announced that the series will come to Argentina’s prestigious Desafio Ruta 40 in late August 2023. A former Dakar Series round, the South American event utilizes desert stages alongside Argentina’s Ruta Nacional 40. A recent edition ran between Tucumán and San Juan, utilizing some of the most challenging terrain in northern and western Argentina.

FIM World Rally-Raid Championship comes to North America for the first time

“We are very happy to welcome new organizers who will make the circuit even more balanced and consistent. Expanding the event to include the Sonora Rally in Mexico and the Desafío Ruta 40 in Argentina will inspire the globetrotter in every rally-raid fan and competitor. The rich tapestry of landscape will also provide opportunities for all sorts of talent to shine,” said David Castera, ASO Motorsport Director.

Photos by ASO

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